Are you wondering how to find out the best SEO company? Then this article is just for you. Keep reading to learn more about what you should expect from an SEO company.
What is an SEO company?
SEO Companies are also known as Search Engine Optimization firms and are organizations that focus on optimizing a client’s website, content, or anything else for better ranking in search engines such as Google.
People hire SEO Companies to help them increase their web traffic and boost sales conversions. An estimated 95% of internet users rely on search engine results when looking for information. If your business is not on the first page, you would be losing out on the competition.
Hiring the right SEO Company will make things considerably easier, and that will save you from stress as well as money. Here are some tips to help you choose an ideal company:
1) Experience and Track Records – A good SEO Company has a dedicated team of professionals working for them. They should have extensive knowledge of the latest trends in marketing, and their credibility should be impeccable.
Check if they have worked with many well-known brands or businesses that are similar to yours in terms of products or services offered. Also, check the ranking of those businesses and how long it took for them to reach a certain position.
Experience in SEO is more important than certification or degrees as such because what matters most is your ability to game search engine systems, and that does not require formal education, just on-the-job training. An experienced company can do wonders with your website by helping you achieve a higher ranking faster.
2) Results – Once you find the perfect company, ask for references and talk to some of their previous customers to know if they were happy with the services offered. Any good SEO Company will be more than glad to provide you with the contact details of their past clients so that you can speak directly to them about how well they did their job.
3) Services offered – The three major services that an SEO Company offers are:
- On-page optimization – This involves optimizing a website for content as well as structure. It includes title tags, meta descriptions, and keyword density, among other things.
- Off-page optimization – This involves improving a website’s rank by way of link-building strategies. This requires researching for reputable sites to build links with and also working on social media platforms.
- Social media optimization – A good SEO Company should offer social media management as well. This will allow them to increase awareness about your business and keep the brand name fresh in the minds of customers. Social media is an important tool for any company to leverage as it offers a wide range of opportunities that should not be overlooked, especially in terms of marketing and advertising.
4) Cost – SEO costs vary depending on the package you choose or what a particular SEO Company offers. Most companies charge an annual fee that is based on a monthly fee and the number of keywords targeted. A good SEO Company will offer competitive packages at affordable prices, but you should be wary of companies that ask for payments upfront or charge extra for work done outside the contract.
Always consider all these factors when hiring an SEO Company in Atlanta to make sure that you end up with the right firm that will do their work well and become a valuable partner in your efforts to grow your business.